For Fresha businesses
Switching from Fresha, honestly.
We’ll move what moves, tell you plainly what doesn’t, and let you check the maths on your own numbers. We won’t quote you a saving we made up.
The import
What moves across
A Fresha export brings four things into Preen: clients, services, staff and diary. Review each before you take bookings.
Your clients
Import client names and contact details; past appointment history is excluded.
Your services
Review and activate imported staff and services before taking bookings.
Your staff
Review and activate imported staff and services before taking bookings.
Your diary
Client IDs and booking references help identify repeat imports; review unmatched rows and diary overlaps before cutover.
What doesn’t move, plainly
- Historical notes on a client's file
- Existing deposits already held by Fresha
- Stored-card arrangements on Fresha's own rail
- Your current Fresha booking link
For our first 10 founding businesses, a migration concierge walks the import with you, reconciles whatever didn’t match, agrees a cutover date, and keeps a rollback path open. That offer is for the first 10 only. It is not a permanent support model.
The fair-comparison maths
What it costs
Both sides, plainly: Preen's plan price and Fresha's once-only marketplace fee. We don't invent a saving here. Run your own numbers on the calculator.
What Preen costs
- One plan price for your team size, in AUD, including GST. See current pricing.
- Card payments through Preen use Stripe's online pricing. Preen adds nothing. Card payments made through Preen go to your connected Stripe account. Your Stripe account's pricing applies. Stripe's published Australian online card rates include GST. Preen adds no payment fee or booking commission. Stripe's rates are set by Stripe and may change; see stripe.com/au/pricing. Stripe keeps its processing fee on refunds, charges its own dispute fee, and pays you on your own payout schedule.
- No booking commission, new client or returning.
What Fresha costs
- Its own monthly subscription. Enter your actual amount on the calculator.
- Fresha charges 20% once, only on a new client its marketplace brought you (minimum A$8, capped for higher-value services). A returning client, or one who found you through your own website or Instagram, pays Fresha no commission at all.
Put your own team size, marketplace-client count and average first appointment in, and see both totals side by side.
Run your own numbersAfter you switch
What you keep
Nothing about switching hands your clients, your money or your data to someone else's platform.
Your clients
No booking commission, new client or returning.
Your money
Card payments land in your own connected Stripe account, not in a Preen-held balance.
Your data, hosted in Sydney
Our database is hosted in Sydney; service providers may process information overseas, as explained in our Privacy Policy.
Your own gift vouchers
Sell them on your own booking page once you opt in. They are your vouchers, not a Preen-wide voucher.
A chat receptionist on your booking page
Chat answers questions on your booking page; phone answering is not enabled for businesses.
Clear before clever
Questions worth asking before you switch
Two things business owners raise every time. We'd rather answer them here than on a call.
“Square doesn’t charge me anything and I already have their terminal.”
Square offers no-show protection, prepayments and migration services; compare the features and costs of your specific plan with Preen. What’s distinctive about Preen: no booking commission; one plan price per location rather than per seat; your own connected Stripe account; and a platform built Australian-first.
“I’ll lose Fresha’s marketplace discovery.”
True, and we won’t pretend otherwise. The marketplace mostly brings new clients, and it costs 20% once per client; it’s paid acquisition, not a no-cost discovery channel. If your business is already mostly repeat clients, that trade-off is small. If you lean on the marketplace for a steady flow of new clients, this isn’t the moment to switch. We’d rather say so now than sign you up and watch you revert.
Founding businesses
Join the founding-business waitlist
The first 10 businesses who switch get a migration concierge alongside the CSV import: someone who walks it with you.
Take a proper look
See how a working day feels in Preen.
Set up your business in a few minutes, or see the booking flow your clients would use.